The problem: the site “looks fine” while inquiries never arrive
Lead-gen sites often pass a casual visual check while forms fail, CTAs are buried, phones are inconsistent, or trust cues are missing. Those leaks do not show up in a generic SEO scorecard.
This $99 pack runs a Playwright conversion scan and returns structured findings you can hand to a developer or designer — without promising a lead-volume guarantee or CRM integration work.
Does this guarantee more leads?
No. Evidence of leaks only — not lead-volume guarantees or CRM work.
What tools run?
Playwright conversion scan for forms, CTAs, phones, and trust cues; output is PDF + HTML + JSON.
Is this the same as Website Health?
No. Health is technical/accessibility/performance. This pack focuses on conversion-path friction.
Do I need Google Search Console?
No — outside-in only.